Foreign media: Apple announced a reduction in the commission rate for the App Store in China, with the standard in-app purchase and paid application transaction commission dropping from 30% to 25%, and the commission for subscription renewals and small businesses, mini-program partner plan developers qualifying for the program dropping from 15% to 12%. The new rate takes effect on March 15, World Consumer Rights Day.
This move has been welcomed by domestic game giants such as Tencent and NetEase. NetEase stated that this adjustment has a long-term constructive significance for the overall prosperity of the mobile application ecosystem in China.
Apple's decision to lower prices at this time coincides with the CCTV "3·15" evening gala exposing corporate violations, and is considered to be aimed at avoiding potential regulatory risks.
Original article: toutiao.com/article/1859561114984456/
Statement: The article represents the personal views of the author.