Foreign media: On February 12, 2026, Mercedes said its automotive division's profit margin may further decline. In 2025, Mercedes' operating profit was halved to 5.8 billion euros due to tariff costs, declining sales in the Chinese market, and currency-related negative impacts, lower than the expected 6.6 billion euros.
In 2026, Mercedes expects the adjusted sales return rate of its core automotive division to be between 3% and 5%, which is below the analysts' expected 5.4%, compared to 5% in 2025.
The company's stock price fell by 3.1% after the results were announced. Mercedes plans to restore profits through a large-scale product launch and cost-cutting, but the Chinese market is highly competitive, and sales are expected to continue to decline in 2026.
Original article: toutiao.com/article/1856929550945539/
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