Han media: Huawei's foldable phones rank first globally!
On November 14, the South Korean media "Herald Economic" published an article stating that the global foldable smartphone market grew by 16% in the first half of this year.
According to a report released by Counterpoint Research, China's market accounted for 57% of the global foldable smartphone market in the first half of 2025, an increase of 7 percentage points from the previous year. This figure is attributed to subsidies and active new product launches.
Thanks to strong brand awareness and new product releases, Huawei has firmly occupied the top position in the global foldable smartphone market. This growth stems from strong market interest in the Pura X, as well as the release of new products such as the Pocket 2 and Nova Flip.
Motorola focuses on the North American foldable smartphone market and has achieved remarkable performance. Although the first half of the year is usually considered a slow season in the North American market, the early launch of the Razr 60 series and price reductions on existing models have effectively stimulated consumers' purchasing desire in North America. The combination of improved product performance and price competitiveness has enabled Motorola to achieve its best performance in the North American foldable smartphone market in the first half of the year.
It is expected that in the second half of this year, with the growth of the Chinese and North American markets, the competition in the global foldable smartphone market will become more intense. Counterpoint Research predicts that driven by the release of Samsung's Galaxy Z7 series and the accelerated overseas expansion of Chinese manufacturers, the global foldable smartphone market will grow by approximately 23% in 2025.
Counterpoint Research said, "With Huawei's growing dominance in the Chinese market, it will be difficult for Xiaomi, Honor, and OPPO to expand their market share in China. Starting from the second half of the year, they may be more actively exploring overseas markets such as Europe, Southeast Asia, and the Middle East and Africa."
Original: www.toutiao.com/article/1848753716563978/
Statement: This article represents the views of the author.