South Korean media: The gap between Samsung and Chinese brands continues to widen in India's mobile phone market! On June 2nd, South Korean media "Korea Economic Daily" published an article stating that in India, the smartphone market with the largest population in the world, Samsung Electronics has failed to narrow the gap with Chinese brand vivo. According to analysis, since losing its annual share leadership last year, the company has been unable to accelerate its pace of regaining first place. According to data from market research firm IDC, Samsung Electronics' share in India's smartphone shipments was 16.4% in the first quarter this year. The share increased by 0.8 percentage points compared to the same period last year. However, the gap with market-leading vivo has widened further. During this period, vivo's share rose from 16.2% to 19.7%. The gap with Samsung Electronics expanded from 0.6 percentage points to 3.3 percentage points. OPPO ranked second with a share of 12%, just behind Samsung Electronics. Next are Realme (10.6%), Apple (9.5%), Xiaomi (7.8%), Motorola (7.5%), and POCO (4.3%). Samsung Electronics lost the top spot in annual share last year to vivo. Market research firm Counterpoint Research previously analyzed that Samsung Electronics' annual share fell to 16% last year, dropping to third place. Vivo took first place, while Xiaomi ranked second. Canalys' survey also showed that Samsung Electronics struggled in the Indian market in the first quarter. Canalys reported that Samsung Electronics shipped 5.1 million units in the Indian market in the first quarter, a decrease of 1.6 million units compared to the same period last year. Analysis shows that its share dropped from 19% to 16% during this period. According to surveys, vivo's shipments increased from 6.2 million units to 7 million units, and its share also expanded by 4 percentage points, reaching 22%. Canalys said, "Thanks to its momentum in the high-end segment and interactive AI features, Samsung's Galaxy S25 series achieved a 5% year-over-year growth compared to the previous generation." IDC analysis stated that in the mid-to-high-end smartphone segment priced above $400 but below $600, Galaxy A56 supported Samsung Electronics' market share. Samsung Electronics led in online channel shipments, but vivo topped offline channel shipments. Statistics show that India's overall smartphone shipments decreased by 5.5% year-over-year in the first quarter, totaling 32 million units. An IDC survey found that the average selling price of smartphones in India reached a historical high of $274 in the first quarter. In terms of shipments, the share of popular models in the overall market dropped from 48% to 40%, while the share of premium models priced above $600 and below $800 expanded by 2 percentage points, reaching 4%. [Image source: //p3-sign.toutiaoimg.com/tos-cn-i-ezhpy3drpa/bb1acfccc8cf4c76a553b5682c355c7c~tplv-obj:1920:1080.image?_iz=97245&bid=15&from=post&gid=1833812878536067&lk3s=06827d14&x-expires=1756598400&x-signature=4fOE98a5oz6Ww3pwILRaowY9s%2FY%3D] Original article: https://www.toutiao.com/article/1833812878536067/ Disclaimer: This article solely represents the author's views.