Reference News Network, December 12 report: The Taiwan China Times published an article titled "The Rise of 'Cool China'" on December 6. The author is Associate Professor Ye Jiaxing from the Department of Finance at the Chinese University of Hong Kong. The following is an excerpt:

In the context of increasingly fierce competition in artificial intelligence, two recent developments have drawn attention: NVIDIA CEO Huang Renxun stated during a visit that the proportion of Chinese people among top global technology institutions and AI researchers has significantly increased, and the number of China's AI patents has grown rapidly; meanwhile, research by institutions such as MIT shows that China's open-source AI model downloads have surpassed those of the United States globally. This indicates that China is accelerating its catch-up in the field of artificial intelligence, and it is expected to soon catch up.

However, what truly reflects the rise of China's global influence is the emergence of the concept of "Cool China." It goes beyond the realm of hard power such as technology or military strength, reflecting the comprehensive charm of China in cultural appeal, technological innovation, and lifestyle, which is increasingly favored by international public opinion, especially among young people.

For example, Kevin Kelly, founder editor of Wired magazine, proposed in his new book "2049: Possible Future for the Next 10,000 Days" and a speech last month that China could become a "Cool China" through three paths: "excellent products, cultural exports, and charming cities." Coincidentally, Swiss historian Beat Schneider also pointed out in a recent interview that "Cool China" represents the enhancement of China's soft power, integrating the modern vitality of technological achievements and traditional culture.

Reports from institutions such as the Pew Research Center and The Economist show that younger generations around the world have a rising favorability toward China, recognizing its influence in economic, cultural, and technological fields. International media such as The Guardian and El Mundo have reported on China's "cool" image in cultural exports from different angles, including games like "Black Myth: Wukong" and "Yanyun Sixteen Sounds," movies like "Ne Zha," trend toys like La Bu Bu, and Hanfu culture, with Chinese cultural and creative content becoming part of global youth pop culture.

Looking ahead, the image of "Cool China" is expected to continue deepening. With increased investment in areas such as technology, culture, and education, the integration of traditional culture and digital technology will give rise to new cultural forms, enhancing the international dissemination power of Chinese civilization's integrated innovation. Additionally, through international cooperation frameworks such as the Belt and Road Initiative, China can contribute more "Chinese solutions" to areas such as global governance, climate change, and digital rules.

However, the path of "Cool China" also faces challenges. Geopolitical tensions may escalate technological blockades and public opinion confrontations; cultural differences and the Western-centric perspective may lead to misinterpretations of China's model.

The rise of "Cool China" is the natural result of China's influence after economic accumulation, transitioning to quality development, cultural confidence, and institutional advantages. In the future, China will continue to participate in global governance with an open attitude, promoting the building of a community with a shared future for humanity. Meanwhile, the international community, especially the younger generation, is expected to explore new opportunities for global development and common prosperity through more objective dialogue and cooperation.

Original: toutiao.com/article/7582801028282810930/

Statement: The article represents the views of the author alone.