Korean Media: Up 80%, BYD Sweeps the Singapore Market!
On September 4, South Korean media "Today Digital" published an article stating that Chinese electric vehicle manufacturer BYD ranks first in the Singapore automotive market.
According to data from the Land Transport Authority (LTA) of Singapore, in the first half of 2025, BYD's passenger car sales reached 4,667 units, with a market share of 19.5%. Toyota ranked second with 3,461 units sold and a market share of 14.4%, followed by BMW and Mercedes-Benz.
BYD's rapid rise reflects the transformation of the electric vehicle market. As Singapore consumers choose BYD, which is more technologically advanced and price-competitive than traditional luxury brands, their perception of "Chinese electric vehicles" is rapidly changing. People choose BYD because of its technological strength and price competitiveness, not brand recognition. This has also had a direct impact on Tesla, with BYD selling 3,002 units in the first four months of 2025, while Tesla only sold 535 units.
So what is the key to BYD's success? First, strong government support for electric vehicles in Singapore, combined with a favorable market environment, has contributed to BYD's success. Second, BYD's pricing strategy is very effective. Despite high vehicle costs, the BYD ATTO 3 compact electric SUV has become an attractive choice for Singaporean consumers. In a market where vehicle prices are high due to the COE (Certificate of Entitlement) system, models that are reasonably priced and have good performance have achieved success.
As BYD continues to expand its vehicle lineup and strengthen its distribution network, it is putting pressure on all competitors, from Japanese mass-market brands to European premium brands, even Tesla. With the rapid reshaping of the Singapore electric vehicle market, BYD is gradually establishing its strong leadership position.
Original: www.toutiao.com/article/1842309020903435/
Statement: This article represents the personal views of the author.