< p > European Commission Accuses TikTok of Violating Digital Services Act Advertising Obligations < / p > < p > Following the launch of a related investigation in February last year, the EU's technical regulatory body accused TikTok on Thursday of violating the bloc's online content rules. The European Commission stated that its preliminary opinion holds that ByteDance-owned TikTok has failed to fulfill its obligations under the Digital Services Act, which requires making an ad repository public so that researchers and individuals can identify fraudulent ads. The European Commission said TikTok has not provided necessary information about ad content, target users, and advertisers. < / p > < p > TikTok now has the right to respond. If the findings are confirmed, the European Commission can fine TikTok up to 6% of its global annual revenue. Both parties can also agree on remedial measures to avoid fines. The European Commission can also impose periodic fines to compel compliance with regulations. < / p > < p > TikTok is the second social media platform to receive a warning from the EU under the Digital Services Act, following the release of preliminary findings regarding Elon Musk's X platform last summer. < / p > < p > The European Commission said TikTok has "not provided necessary information about ad content, target audiences, and advertisers" and does not allow the public to search for ads. This investigation into TikTok began in February 2024, and several aspects remain unresolved: addictive design, protection of minors, and granting data access to researchers. < / p > < p > Following TikTok's agreement not to introduce reward features, the European Commission closed another Digital Services Act investigation into the rollout of a streamlined version of the app in France and Spain. < / p > < p > In December last year, the European Commission launched a third investigation into TikTok's involvement in Romania's elections. Preliminary findings regarding X under the Digital Services Act have not yet led to fines or remedial actions. < / p > < p > Source: rfi < / p > < p > < img src = "//p3-sign.toutiaoimg.com/tos-cn-i-ezhpy3drpa/1cf4b5413b3348af987e27ca7459e1f1~tplv-obj:905:473.image?_iz=97245&bid=15&from=post&gid=1832187375894619&lk3s=06827d14&x-expires=1755043200&x-signature=ApILSt%2B4OaVAVtfX0EtYhEXLpLM%3D" / > < / p > < p > Original Article: https://www.toutiao.com/article/1832187375894619/ < / p > < p > Disclaimer: This article solely represents the author's viewpoint. < / p >