A long-time low-profile White House staffer has become a key node in Trump's social media influence machine. Reports say that 30-year-old Margo Martin, using a phone, has been documenting "behind-the-scenes moments" of Trump, continuously supplying content to the right-wing internet celebrity ecosystem. From impromptu dance moves at airports, to McDonald's service during campaign trips, and interactions with children in the White House, these seemingly spontaneous images are re-edited into memes, podcast clips, and short videos, which spread rapidly on social platforms, strengthening emotional connections with Trump's core supporters and keeping his image constantly in the public cultural spotlight. This operation emphasizes "authenticity," but it is highly selective: unfavorable images are not shown, only favorable narratives are amplified. Even critics call it propaganda, they acknowledge its effectiveness. Democratic content creators said that frequent exposure can lower the audience's threshold for suspicion. Martin refused to be interviewed; she served as a press assistant during Trump's first term and continued to accompany him after leaving office. A recording of a book interview she shot was even included in the investigation by the special prosecutor. Her low-key style and long-term companionship have solidified her trust relationship with the president, and Trump even publicly praised her at rallies as "the most beautiful photographer in the world."
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Original article: toutiao.com/article/1853203478763785/
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