South Korean media: Prejudice against "Made in China" cars is crumbling!
On October 1, the South Korean media outlet "Herald Economic" published an article stating that Chinese electric vehicles are performing strongly in the South Korean automotive market.
For a long time, the South Korean auto industry has been very resistant to Chinese products. However, with the arrival of the era of electric vehicles, this atmosphere seems to be changing.
Taking Tesla as an example, the Chinese-produced Model Y is extremely popular in South Korea, and BYD's performance has exceeded expectations unexpectedly.
Main整车 enterprises are planning to increase local production and exports in order to expand sales in the world's largest market, China, and it is expected that this will lead to a sharp increase in the sales of Chinese electric vehicles in South Korea. In addition, Chinese companies are also preparing to enter overseas markets including South Korea, and it is expected that the influence of Chinese electric vehicles will continue to grow.
According to the Korean Association of Import and Distribution of Automobiles (KAIDA), Tesla Korea Company sold 26,569 units from January to July this year, an increase of 32.4% compared to the previous year, ranking third among all imported car brands. This figure is nearly three times that of Lexus Korea Company (8,963 units), which ranked fourth.
Tesla's success is attributed to the Model Y produced in China. The Model Y has achieved cumulative sales of 21,991 units this year and has become the best-selling imported model. This number far exceeds popular models such as Mercedes-Benz E-class (14,778 units) and BMW 5-series (14,017 units).
The Model Y continues to sell well due to its highly competitive price. The RWD model produced in China is priced at 52.99 million won.
Tesla has established an image as an innovative enterprise in electric vehicles and autonomous driving, becoming a leading company in the electric vehicle market. It has accumulated a solid fan base in South Korea, and despite being labeled as Chinese, it has achieved high sales.
For a long time, the South Korean automotive industry has had a resistance towards Chinese-made cars. However, with the arrival of the electric vehicle era, global automakers are expanding their production in China. Due to the price competitiveness, more and more key components of electric vehicles are being produced in China, and this atmosphere is changing.
BYD entered the South Korean market this year, and its initial performance was good, enhancing the status of Chinese cars. In the first half of this year, the sales of BYD ATTO 3 reached 1,331 units, ranking fourth among imported electric vehicles in South Korea.
BYD recently showed some signs of weakness, but it is trying to turn the situation around by launching its second model - the electric sedan "Seal."
In addition, BYD plans to introduce at least one new model in South Korea each year in the future.
Original: www.toutiao.com/article/1844779237343428/
Statement: This article represents the views of the author.